A graphic designer's fantasy world ｜ ones characters

Remember looking for a company in Barcelona Logo The experience of symbols ？ Remember those amazing holiday gift boxes ？

Behind these symbols is an unknown graphic designer —— CEN xingman . He drew the most spiritual picture with the simplest lines , Show everything vividly , As the saying goes ：「 How big is the heart , How big is the stage 」.

The following are Cen xingman and ONES The story of .

all the time , I'm a serious person 、 People who pursue efficiency , It may have something to do with my career . Graphic designer , A creative job with strong subjective recognition , Need rigorous, efficient and strong learning ability . On this road , I groped for a long time , Until I entered ONES, I really feel the sense of achievement and mission as a graphic designer .

2019 Key words of brand exploration in

Design enterprise Logo、 Holiday gift box 、 T-shirt …… Every little thing can let me give full play to my creativity and inspiration , Continuous learning and improvement . meanwhile , Small patterns also reflect ONES Pay attention to corporate culture 、 Pay attention to the brand . And I'm , As a graphic designer of the company , Implement the brand symbol into real objects , It is also a silent transmission of corporate culture .

Mid Autumn Festival gift box design exhibition

I am here 2018 Join the company at the end of the year , It can also be regarded as the first batch of employees growing up with the company . At first , I'm the only graphic designer in the company , There is no clear planning for the visual effect and packaging publicity of the brand . After entry , The first important task I received was from the design company Logo, I think , This must be a 「 A long way to go 」 The task of .

In the process , Ying Qi （CEO） Gave a lot of directional advice , Finally, it was decided to take the Nautilus symbol as Logo The main body of , It also incorporates engineering elements . The direction is to have , But express a symbol with visual design , It still needs a lot of trial practice , Including the fusion of multiple elements 、 The expression of creativity and its color . From project initiation to final draft , I have changed hundreds of design schemes , Many opinions are overturned and start again , Finally, such a perfect Logo.

brand Logo Design draft

ONES Respect design . Although it goes back and forth many times , But every time colleagues communicate, they are very equal and inclusive . Every time the design requirements are very clear , It will also make me make more suggestions 、 More communication , And encouraged me to try , Bold ideas , Not afraid to make mistakes . We often hold design sharing meetings , Expand the horizons of colleagues ; meanwhile , The designer's working equipment is also particularly important , When I first entered the company , In order to meet the needs of professional work , Improve work efficiency , Designers can apply for more professional equipment , such as iMac.

Life on earth , Although there are countries 、 class 、 Different origins , But fortunately , Everyone has only... Every day 24 Hours ; How to use this 24 Hours , It determines which world you live in .

I am a person who separates life from work . Work hard at work , Enjoy your leisure time after work . Maybe it's driven by career , In my life, I like going to exhibitions very much , Not just looking for design inspiration , More because , Visiting exhibitions can temporarily break away from the rhythm of real life , Immersed in interesting stories , It's full . After all , Inspiration comes in an instant , Every exhibition will plant a seed in my heart , I don't know when I can use . I often go to the sea world culture and Art Center , There are often minority art exhibitions and design exhibitions , It's recommended that you take a look at .

In shenzhen, , Many Internet companies advocate 「work-life balance」,ONES It's one of them . After work , Don't ask 「 Do you work overtime 」, It's about asking 「 Have you played recently 」. At a very young age , My father will show us NBA match , Take me to play basketball , Let me fall in love with this sport ; In my submission , Sport is an invisible investment , It can keep awake and release pressure at the same time . therefore , I like ONES One of the reasons is that it has a good sports atmosphere —— We have a basketball team , We'll be together after work 「 About ball 」. Gratifying is that , This exercise cured my cervical spondylosis for many years , Physical fitness has also improved a lot .

If you don't be a designer , I'd like to go NBA Do basketball related work . Not only can you get in touch with basketball stars , And play every day , What a joy in life .