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Manchester city launch emotional intelligence scarf can be detected, give the fans
2022-08-09 13:02:00 【QbitAl】
Fengse from Concave Temple
Quantum | Public Number QbitAI
The famous English football club Manchester City plans to issue scarves to fans.
As we all know, the scarves of fans and friends, in addition to keeping warm or wiping sweat, are also used to raise the top of the head to cheer the team.
and wiping tears (manual dog head).
But this scarf from Manchester City is something special, with a sensor that records the wearer's heart rate, body temperature, stress level, and more.
Therefore, the ordinary scarf has a new function:
Observe emotions.
This...where do I start??
Wearable fan scarf
According to the official website of Manchester City Club, the scarf is called "THE CONNECTED SCARF", which was launched by the club and technology company Cisco.
The sensor on the top is called "EmotiBit" and is located in the middle of the scarf, so it fits right on the back of your neck when you put it on.
EmotiBit includes a PPG sensor, accelerometer, temperature sensor and an EDA sensor.
These are common things found in wearables like fitness watches.
The PPG sensor is used to measure heart rate, and the EDA sensor can help track the wearer's emotional state by measuring small changes in skin sweat to determine a person's stress level.
One slogan reads:
True fans are physiologically measurable.(Being a true passionate fan is physiological.)
According to the introduction, Manchester City's move is to use these quantitative data to analyze the specific feelings of fans watching the game and see how much emotional ups and downs fans can have in each game..
At present, the effect of this scarf is still in the test, and 6 loyal fans participated in the preliminary test.
Starting next season, this will be expanded to more fans.
Doubt, doubt or doubt
Both Manchester City fans and ordinary netizens feel quite incomprehensible about this operation.
Some media directly questioned in the report:
Do clubs really need this kind of thing to get fans' reactions to a game?
After all, the audience's face-covering shot when the player missed a penalty kick, the sigh and dissatisfaction that appeared on the court when Gua Shuai "blindly" made a substitution... Isn't this more direct?
No matter how bad it is, go to the Internet to see everyone's discussions after the game.
A netizen's guess about the use of the scarf can be said to be a big brainer:
"Are you going to tell the opposing team to paddle for a few minutes when they detect a sudden increase in fan pressure, so no fans have a heart attack?"
However, when it comes to British fans, some of them do have a bit of "hooligan energy" on them. Is this scarf used to prevent fans from fighting each other after the game?
In addition, in addition to the purpose, "Is there a charge for the scarf? How much does it cost? Can it be washed? Or after wearing it for a few times, it can only be disposed of after it becomes smelly?"became a matter of concern to everyone.
Meanwhile, the most discussed are:
How does it protect my privacy?
Speaking of privacy, it was pointed out that the scarf may have been intended to collect fan data to develop advertising.
This comment has the most likes.
However, the specific delivery method really makes many people say that they can't answer for a while.
Reference link:
[1]https://www.mancity.com/club/partners/cisco/the-connected-scarf
[2]https://www.theverge.com/2022/7/27/23280629/manchester-city-smart-scarf-wearables
[3]https://arstechnica.com/gadgets/2022/07/manchester-city-wants-to-collect-fans-physiological-data-with-smart-scarves/
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