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WPS brand was upgraded to focus on China. The other two domestic software were banned from going abroad with a low profile

2022-04-23 15:42:00 Information consulting small sentry

Many people must know

Beginning of the year , Kingsoft Office WPS Announce another brand upgrade , After the brand upgrade ,WPS take “ Focus on innovative national office software ”,“ Make office software more in line with the office needs of Chinese people ”, in other words ,WPS The focus of the future will be to cater to the national tide , Make the products more suitable for the needs of Chinese people , This is definitely a blessing for domestic users , But this sentence is Full of meaning , afford much food for thought .

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“ More in line with the office needs of Chinese people ”, That means Sacrifice foreign users Some of your needs and experiences , This is bound to affect WPS The process of Globalization . Maybe Jinshan WPS Strategically , First stabilize and further improve the domestic market , After all, Microsoft office Have a greater share and influence in the world ,WPS It's hard to move its foundation for a while , It's better to retreat , Simply make every effort to expand the domestic market , When the domestic market is stable, we will withdraw from Microsoft office Compete globally .

This is also a good policy .

just as WPS equally , Globalization is the ultimate ideal of every enterprising enterprise . In the globalization of domestic software , Some software encounters all kinds of difficulties and obstacles , Some are “ Unintentional , Liu Chenghang ”.

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mountains multiply and streams double back , No way out

TIKTOK, TikTok Overseas Edition , Byte beating is a heavyweight software abroad , Before Huawei incident , That is tiktok's early entry into overseas markets. , Its performance can even be described as invincible .

2018 Apple's annual selection list shows tiktok exceed Google MAPS Top of the list of popular free apps ,2019 year tiktok Become one of India's favorite apps , The world's top 100 most valuable brands ranked No 79 position 2021 Shortlisted in 《 Time 》 Magazine innovator list , In the same year, it became the platform with the largest annual Internet traffic, surpassing Google , At the same time, books have become the largest social media platform .......

However ,tiktok Constantly surpassing Google 、 facebook , But he also foreshadowed his later experience .( The back can speak )

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Unintentional , Liu Chenghang

Another tiktok is not so loud as its domestic software. , But globalization also started quite smoothly . Cloud watch platform , A platform tool that allows Xiaobai users to develop software without programming , It is based on the spreadsheet kernel , Completely draw a table to Build software . It has been widely used in domestic enterprises . Including aerospace science and Industry Group 、 Shougang Group 、 Jiantao group 、 China Telecom 、 China Railway and other industry leaders .

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As long as it is management software used by enterprises, such as OA、 Purchase, sale and deposit 、mes、wms Can design independently . This software has not been promoted in the overseas market , Has successfully entered the United States 、 Japan 、 America such as Britain 、 the 、 European countries , Even the pure Chinese version , It is also loved by many foreign users .

Cloud table platform and tiktok tiktok There's one of them Common properties , It caters to the general habits of users . Just as people all over the world have the same social habits , The cloud watch platform caters to the habit of people all over the world using spreadsheets to work , Like with excel The same drawing table development software , This is a way that everyone is familiar with and used to , And management software is just needed by every enterprise , The demand crowd is also huge .

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Although I say WPS Or Microsoft office All have spreadsheets , But they can only draw tables for the most basic data management , And the cloud table goes further , Developing software with drawing tables , No code needed , Therefore, both programmers and ordinary white users can use it , Thus, the development threshold of management software is greatly reduced , Who doesn't like such a software ?

therefore , In the cloud watch community , We often find a funny phenomenon , During the day, domestic users are communicating , In the middle of the night, it becomes the communication time for European and American users .

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The road of Globalization , Full of frustrations

WPS、Tiktok Cloud table platform , Both have the attribute of globalization , So their globalization started smoothly , But tiktok tiktok In the process of globalization, it has experienced ups and downs .

The so-called tree attracts the wind ,tiktok The infinite scenery of M National “ Attaches great importance to ”, And in 2020 It was banned in , After more than a year of hard work , And reached a cooperation with Oracle , The ban was lifted .

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The ultimate ideal of Globalization , Just wishful thinking

Just as cloud platform and tiktok started early. , More is the ultimate ideal of all our domestic software , But it can only be our wishful thinking . today tiktok Have such an experience , Not even , In the future WPS And cloud watch platform and other domestic software , Once it grows to the point that a country thinks it has moved its cheese , There may be all kinds of trouble .

WPS Future and Microsoft office, Cloud watch platform and Siemens mendi and outsystem And other foreign low code development platforms , In the future, there will also be a positive confrontation in the global competition , We can't predict what will happen in the future , But we can do ourselves well first .

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The rise of domestic software will sometimes

It takes a good blacksmith to make steel. , As long as we practice our internal skills and fully cater to the market , In us G When strength is stronger , These resistance will also be easily solved .

We believe that , No amount of difficulties can stop our determination to globalize , The rise of domestic software will sometimes !

above , What do you think , Welcome to the comment area for message exchange .

Thank you The reading of , Focus on , forward , Our greatest support , Thank you very much ! Thank you very much

writing |dean

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