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Does China Mobile earn 285 million a day? In fact, 5g is difficult to bring more profits, so where is the money?
2022-04-23 03:48:00 【Bai Ying's rambling talk】
China Mobile announced its first quarter results , The results show that profits have increased , Average daily income 2.85 One hundred million yuan , It seems that this data is amazing , But compared with the previous ability to make money , Its ability to make money has declined .
China Mobile 2021 I made a profit in 1159 One hundred million yuan , Daily gain 3.17 Billion , The comparison shows that the daily profit in the first quarter of this year 2.85 100 million 2021 More than 10% lower than the previous year ; If the 2017 Year of 3.23 Billion is even lower 11.8%, It can be seen that its earning power has declined significantly in recent years .
China mobile is 2018 Two years later, the ability to make money declined , At that time, the three major operators launched a fierce price war , Both China Unicom and China Telecom have launched unlimited traffic packages , Once won some users from China Mobile , China Mobile even has a net loss of users .
2019 In, China Mobile was forced to follow up the traffic price war , This directly leads to China Mobile in 2019 Net profit fell in 9.5%, China Telecom also appeared 3.5% Net profit fell , China Unicom has achieved growth due to its low profit base , It shows that the result of the traffic price war is that everyone doesn't get benefits .
The consequences of the price war , Three major operators enter 5G After the era, the price war will no longer be fought with tacit understanding ,5G The price of the package is more than 100 yuan ,5G The package price is almost their ARPU Twice as many , China Mobile announced 2021 Annual data display 5G Package users ARPU Also achieve 80 multivariate , Than 2G/4G User ARPU More than 60% higher , However, the ability to make money is still not as good as 2017 year , There was also a decline in the first quarter of this year , And why ?
In fact, this is in 2021 It is reflected in the performance of the year , Although China Mobile 5G Package users drive ARPU Rise , However, its mobile communication service revenue growth rate is significantly lower than that of government and enterprise business 、 Cloud computing 、 Home broadband and other services .
According to the financial report analysis of China Mobile, people in the industry pointed out that cloud computing 、 big data 、 Emerging digital services such as data center have become the first driving force for its business revenue growth , Digital transformation revenue reached 1594 One hundred million yuan , Year-on-year growth 26.3%, The contribution to the increment of main business income reached 59.5%, Among them, the cloud computing business has more than doubled year-on-year .
by comparison ,5G Although the business has driven ARPU Value goes up , But at the same time 5G High investment in the Internet 、 However, the ultra-high operating cost has also promoted the overall cost rise of China Mobile , data display 5G What is the investment cost of the base station 4G Base station 2.4 times ,5G The electricity charge of the base station is almost 4G Base station 3 times , The high cost of electricity has led to the closure of China Mobile in its spare time 5G The base station , so 5G How powerful the electric tiger of the base station is .
2021 China Mobile 5G The base station has been increased to 70 More than ten thousand , This year's 700MHz 5G The base station is still advancing ,5G Investment costs and operating costs are expected to rise again in the first quarter of this year , The rising cost may be the reason why China Mobile increases revenue without increasing profit , So I saw that the performance data released by China Mobile showed that the daily profit 2.85 High value of billion , But compared with the most profitable period in history, it lags behind .
5G It has become a hot spot at present , Operators are also following up , But if you look at China Mobile 5G Network construction progress ,4G Completed in the first year of business 70 Ten thousand seats 4G The base station , Now 2 It took half a year to complete 70 More than ten thousand 5G The base station , We can see that 5G The progress of network construction is significantly lower than 4G, This may also reflect that operators have been a little hesitant in front of expensive investment and operation costs ?
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